For other uses, see Illit (disambiguation).
Illit
Landscapeyes
OriginSeoul, South Korea
GenreK-pop
WorksDiscography
Years active2024–present
LabelBelift · Polydor/Universal[1]
Websitebeliftlab.com/illit
Current members
  • Yunah
  • Minju
  • Moka
  • Wonhee
  • Iroha

Illit (/ˈaɪlɪt/; EYE-lit; ; stylized in all caps) is a South Korean girl group. It was formed by Belift Lab, a sub-label of Hybe, through the 2023 JTBC survival competition show R U Next?. The group consists of five members – Yunah, Minju, Moka, Wonhee, and Iroha. The group debuted on March 25, 2024, with the extended play (EP) Super Real Me. Their debut single, "Magnetic", was widely successful, topping South Korea's Circle Digital Chart and entering numerous charts overseas.

Name

The name I'll-It was introduced during the live broadcast of the final episode of R U Next?. It was described as representing the idea of choosing a verb to place between "I'll" and "it", reflecting the members' ability to act independently and make their own decisions.[2]

Career

2023–2024: Pre-debut activities and formation through R U Next?

See also: R U Next?

The JTBC series R U Next? aired for ten episodes from June 30, through September 1, 2023, in which 22 contestants competed to debut in a six-member girl group under Belift Lab,[3] their first girl group, and the third girl group to debut under Hybe, after Le Sserafim and NewJeans.[4] The final episode saw the formation of the group's six-member lineup, with two members being selected by the public, and four being selected by the company's producers.[5] The final lineup of Wonhee, Youngseo, Minju, Iroha, Moka, and Yunah, was unveiled at the end of the broadcast.[6] On January 5, 2024, Belift Lab announced Youngseo was leaving the group, based on a mutual agreement to terminate her contract and leave the group before its debut.[7]

2024: Debut with Super Real Me, I'll Like You

On February 13, 2024, Belift Lab confirmed that Illit would be debuting in March.[8] On February 21, it was confirmed again that Illit would debut on March 25 with their first extended play (EP), with Hybe's chairman Bang Si-hyuk participating as producer of their album.[9] On February 26, the agency announced the name of Illit's first EP Super Real Me, with pre-orders opening on the same day as the announcement. On February 28, Illit made their first public appearance as a group at the Acne Studios show during Paris Fashion Week,[10] making them the first K-pop artist to appear at the event prior to their official debut.[11] The tracklist of Super Real Me was revealed a week later on March 9, with "Magnetic" serving as the lead single.[12] A total of four tracks, including "Magnetic", would be released. The three other tracks on the album are "My World", "Midnight Fiction", and "Lucky Girl Syndrome".[13] The teaser for the music video of their upcoming debut single "Magnetic", was officially released on March 22.[14]

"Magnetic" topped South Korea's Circle Digital Chart,[15] and eight days after its release it entered four U.S. Billboard charts.[16] Illit became the first K-pop group to enter the UK Official Singles with their debut single, which peaked at number 80.[17] On April 16, Illit became the fastest K-pop act to appear on the Billboard Hot 100, when "Magnetic" debuted at number 91.[18] "Magnetic" also became the first debut song by a K-pop act to appear on the Hot 100.[19][20] The music video for the track "Lucky Girl Syndrome" was released on April 17.[21] In May 2024, Super Real Me entered the Billboard 200 chart at number 93. Additionally, Illit also peaked at number 41 on the Billboard Artist 100 chart, and peaked at number two on the Emerging Artist chart.[22] On June 28, Billboard named Illit as their first ever "K-Pop Rookie of the Month".[23][24]

On September 23, Belift Lab confirmed that the group would release their second EP I'll Like You on October 21.[25] A comeback album showcase took place two days after the album's official release date.[26] The album debuted on the Billboard 200 chart and ranked 94th on the list.[27] On November 22, Illit released the English version of "Tick-Tack", titled "Baby It's Both" featuring Ava Max.[28]

2025–present: Bomb, Not Cute Anymore and Mamihlapinatapai

On February 14, 2025, Illit released their first original Japanese song "Almond Chocolate",[29] which was included in the soundtrack of the Japanese live-action movie It Takes More Than a Pretty Face to Fall in Love, based on the manga of the same name.[30] A Korean version of the song was later released on March 10.[31]

In May, Illit members Yunah and Minju were announced to be featured in the song "See U Tonight" by American singer Kylie Cantrall from her first EP B.O.Y.[32] On May 19, Belift Lab confirmed that the group would release their third EP Bomb on June 16.[33] The group held a showcase on the EP's release date, performing the lead single "Do the Dance" for the first time.[34] A music video for "Jellyous" was released on July 6,[35] which was followed by the release of a version of the song featuring Canadian singer Sophie Powers in August.[36] Bomb became Illit's third EP to sell 250,000 copies via Circle Chart, earning a Platinum certification from the KMCA.[37][unreliable source?]

On July 14, Belift Lab announced that Illit would be releasing their first Japanese maxi single "Toki Yo Tomare" (時よ止まれ, lit. 'Stop time') on September 1.[38] The single consists of four songs: two new songs, "Toki Yo Tomare" and "Topping", alongside a Japanese version of "Do the Dance", and "Almond Chocolate" which was previously released in February.[39] "Topping" was pre-released on August 11.[40] On November 4, Illit released "Secret Quest", serving as the ending theme song for the animated series Pokémon Horizons – Rising Hope.[41] Their first single album, Not Cute Anymore, was released on November 24.[42]

On January 13, 2026, they released their second Japanese single "Sunday Morning", which also serves as the opening theme for the second season of the anime series 'Tis Time for "Torture," Princess.[43][44] On March 15, during a concert in Seoul for their Press Start tour, Illit revealed that they would release their fourth EP Mamihlapinatapai on April 30, with the lead single "It's Me".[45]

Artistry

Illit debuted with a concept based on the "authentic feelings of teenage girls", differing from "complex" backstories often presented in previous K-pop acts.[46] Pop culture critic Kim Do-heon suggested that Illit's success can be attributed to their emphasis on the "theme of relatability," which contributed to the development of their musical identity.[47]

Plagiarism allegations

Further information: Hybe Corporation#Dispute with Min Hee-jin

In April 2024, Illit's management and producers were publicly accused of plagiarism by NewJeans' executive producer Min Hee-jin.[48][49] Illit's management refuted the allegations and filed a complaint for defamation.[50] Later in October, Belift Lab CEO Kim Tae-ho appeared at the National Assembly where he further refuted the claims.[51]

Endorsements

In March 2024, Illit was selected as the new face of Acne Studios' SS24 global campaign.[52] On March 28, the group was selected as the new Y brand model of KT Y.[53][54] Wonhee was announced as a new model for Japanese sports drink Pocari Sweat in April.[55] On May 1, Illit became the new model for the French cosmetics brand Bioderma,[56] and on May 28, the group was announced as the new model for the American footwear company Crocs.[57]

On February 10, 2025, Moka and Iroha were announced as new Tone Up UV ambassador for La Roche-Posay.[58] On March 8, Illit was announced as the new brand ambassador for Lacoste Japan.[59] On March 26, it was announced that Illit became the new face of Pocari Sweat.[60] On July 3, it was announced that Illit became the official brand ambassador of Candy Magic, a contact lens brand from Japan.[61] On July 10, it was announced that Illit became the new ambassador of M&M's in Asia, being the first K-pop group involved with the brand.[62] On August 1, Superdry & Co announced that the group would be the new ambassador of the brand in Korea.[63] On September 29, Uniqlo announced that the group would be the new ambassador of the brand in Japan.[64] On October 22, Illit was appointed as the ambassador for Hoshino Resort.[65] On February 24, 2026, Rockfish Weatherwear announced the "Illit x Rockfish Weatherwear" Dreamscape collection, a collaboration with the group.[66]

Members

  • Yunah (Korean: 윤아)
  • Minju (Korean: 민주)
  • Moka (Korean: 모카) (もか)
  • Wonhee (Korean: 원희)
  • Iroha (Korean: 이로하) (いろは)

Discography

Main article: Illit discography

Extended plays

Videography

Music videos

List of music videos, showing year released, and name of the director(s)
TitleYearDirector(s)Ref.
"Magnetic"2024DQM[67]
"Lucky Girl Syndrome"Kim In Tae (AFF)[68]
"Cherish (My Love)"Hasegawa Anderson (Digipedi)[69]
"Tick-Tack"Yuann[70]
"Almond Chocolate"2025DQM[71]
"Little Monster"Show Yanagisawa[72]
"Do the Dance"Zac Dov Wiesel[73]
"Jellyous"Ha Jung-hoon (Hattrick)[74]
"Toki Yo Tomare" (時よ止まれ)Minjae Kim[75]
"Not Cute Anymore"Kwanggoeng Yu[76]
"Sunday Morning"2026SugarSpunSister Jinseul[77]
"Not Me"Yunah Sheep[78]
"It's Me"Yvng Wing (Idiots)[79]

Filmography

Television shows

YearTitleNotesRef.
2023R U Next?Reality competition show that determined the members of Illit[3]
2024Illit: I'll (Show) ItDebut show[80]

Web shows

YearTitleNotesRef.
2023I'll Like It! Pre-debut reality show; 6 episodes[81]
2023–presentBehind-ItBehind the scenes of the members' activities[82]
2024I'll-it ReadyPre-debut reality show; 4 episodes[83]
Super Real IllitDocumentary of the group's debut preparations; 3 episodes[84]
10 Minute DebateVariety show content; 5 episodes[85]
Super IllitWeekly variety shows; 7 episodes[86]
The Night of IllitWeekly variety shows; 6 episodes[87]
2024–presentBeside-ItBehind the scenes shorts of the members' activities[88]
Log-ItVlog content of the members[89]
2025I'll Like It! 2Reality show; 4 episodes[90]
It's Okay to be SlowVariety show content; 3 episodes[91]
The Genre is Illit: Youth Studies 101Variety show content; 2 episodes[92]
I am HOLO[93]
Lit-pouchVariety show content[94]

Live performances

Concerts

List of concerts
Event nameDateCityCountryVenueRef.
Glitter DayJune 7, 2025SeoulSouth KoreaOlympic Hall[95]
June 8, 2025
August 10, 2025YokohamaJapanPia Arena MM
August 11, 2025
September 3, 2025OsakaOsaka-jo Hall
September 4, 2025
November 8, 2025SeoulSouth KoreaOlympic Hall
November 9, 2025
Press StartMarch 14, 2026TicketLink Live Arena[96]
March 15, 2026
June 13, 2026AichiJapanAichi Prefectural Art Theater
June 14, 2026
June 20, 2026OsakaOrix Theater
June 21, 2026
June 29, 2026FukuokaFukuoka Sunpalace
June 30, 2026
July 18, 2026HyogoGlion Arena Kobe
July 19, 2026
July 23, 2026TokyoToyota Arena Tokyo
July 25, 2026
July 26, 2026
August 22, 2026Hong KongAsiaWorld-Expo Hall 10

Other performances

List of performances
DateEventCityCountryPerformed song(s)Ref.
May 3, 2024Rakuten GirlsAward 2024ShibuyaJapan"My World", "Magnetic", and "Lucky Girl Syndrome"[97][98][99]
May 12, 2024KCON Japan 2024Chiba"Magnetic", "Lucky Girl Syndrome", and "What Is Love?" (orig. Twice)[100]
June 2, 2024K-Wave Concert InkigayoIncheonSouth Korea"Magnetic", and "Lucky Girl Syndrome"[101]
June 15, 2024Weverse Con Festival 2024"Magnetic", "Midnight Fiction", "Lucky Girl Syndrome", and "When We Disco" with J. Y. Park (orig. J. Y. Park and Sunmi)[102]
June 29 to 30, 2024Show! Music Core in Japan 2024Tokorozawa, SaitamaJapan"Magnetic", and "Lucky Girl Syndrome"[103]
July 6, 2024The Music Day 2024Chiba"Magnetic"[104]
July 19, 20245th Tencent Music Entertainment AwardsCotai, MacauChina"My World", "Lucky Girl Syndrome", "Midnight Fiction", and "Magnetic"[105][106]
July 21, 20242024 SBS Gayo Daejeon SummerIncheonSouth Korea"Lucky Girl Syndrome", "Magnetic" (festival version), and "Plot Twist" (orig. TWS)[107]
August 12, 20242024 Ulsan Summer Festival X MBC Show!Ulsan"Magnetic", and "Lucky Girl Syndrome"[108]
August 22, 20242024 K World Dream AwardsSeoul"Magnetic (Starlight Remix)"[109]
August 22, 2024NHK Music Expo 2024ShibuyaJapan"Magnetic"[110]
September 22, 2024Korea-Japan Festival 2024SeoulSouth Korea"Magnetic", "Lucky Girl Syndrome", "My World", and "Midnight Fiction"[111]
September 28, 2024KCON Germany 2024FrankfurtGermany"Lucky Girl Syndrome" (Special KCON Germany version), "My World", and "Magnetic" (Special KCON Germany Dream Stage version with GLLITz (fans))[112]
October 12, 2024SBS Inkigayo Live in Tokyo 2024Chūō-ku, SaitamaJapan"Magnetic", "My World", and "Lucky Girl Syndrome"[113]
October 25, 2024K-pop World Festival 2024ChangwonSouth Korea"Cherish (My Love)", and "IYKYK (If You Know You Know)"[114]
November 21, 20242024 MAMA AwardsLos AngelesUnited States"Heart Shaker" (orig. Twice), "Magnetic", and "Cherish (My Love)"[115]
December 15, 2024Music Bank Global Festival in Japan 2024FukuokaJapan"Tick-Tack", and "Magnetic (Starlight Remix)"[116]
December 25, 20242024 SBS Gayo Daejeon WinterIncheonSouth Korea"IYKYK (If You Know You Know)", and "Magnetic (Holiday ver.)"[117]
December 31, 202475th NHK Kōhaku Uta GassenShibuyaJapan"Magnetic"[118]
May 31–June 1, 20252025 Weverse Con FestivalIncheonSouth Korea"Tick-Tack", "IYKYK", "I'll Like You", "Almond Chocolate (Korean Ver.)", "Cherish (My Love)", "Magnetic" and "ID; Peace B (song)" (orig. BoA)[119]
September 14, 2025Rock in Japan FestivalSoga Sports Park in ChibaJapanPerforming 11 songs with a full live band including "Toki Yo Tomare," "Cherish (My Love)," and "oops[120]
September 28, 20252025 LCK season finals (Minju only)IncheonSouth Korea"Bite Marks" (orig. Teya) and "Here, Tomorrow" (orig. Kevin Penkin and Lilas Ikuta)[121]

Accolades

Awards and nominations

Name of the award ceremony, year presented, category, nominee of the award, and the result of the nomination
Award ceremonyYearCategoryNominee / workResultRef.
American Music Awards2026Best Female K-Pop ArtistIllit[122]
Asian Pop Music Awards2024Top 20 Songs of the Year (Overseas)"Magnetic"[123]
Best Dance Performance (Overseas)[124]
Best New Artist (Overseas)Super Real Me
Billboard Music Awards2024Top Global K-Pop Song"Magnetic"[125]
D Awards2025Delights Blue LabelIllit[126]
Dreams Silver Label
Best Choreography
Best Girl Group Popularity Award[127]
Golden Disc Awards2024Best Digital Song (Bonsang)"Magnetic"[128][129]
Rookie Artist of the YearIllit
Song of the Year (Daesang)"Magnetic"[130][131]
Most Popular Artist – FemaleIllit
Hanteo Music Awards2025Rookie of the Year – Female[132]
Artist of the Year (Bonsang)[133]
Global Artist – Africa[134]
Global Artist – Asia
Global Artist – Europe
Global Artist – North America
Global Artist – Oceania
Global Artist – South America
WhosFandom Award – Female
iHeartRadio Music Awards2025Best New Artist (K-pop)[135][136]
K-pop Song of the Year"Magnetic"
Favorite K-pop Dance Challenge
Japan Gold Disc Award2025Song of the Year by Download (Asia)[137]
Song of the Year by Streaming (Asia)
Best 5 Songs by Streaming
Japan Record Awards2024New Artist AwardIllit[138]
K-World Dream Awards2025Bonsang[139]
Best Music Video Award
Korea Grand Music Awards2024Best 10 Artists[140]
Best 10 Songs"Magnetic"
Best Rookie – ArtistIllit
Best Rookie – Song"Magnetic"
Trend of the YearIllit[141]
Korean Music Awards2025Rookie of the Year[142]
Best K-pop Song"Magnetic"
MAMA Awards2024Best New Artist – FemaleIllit[115]
Artist of the Year[143]
Best Choreography"Magnetic"
Best Dance Performance – Female
Fan's Choice of the Year – FemaleIllit
Fans' Choice of the Year
Song of the Year"Magnetic"
2025Fans' Choice Top 10 – FemaleIllit[144]
Best Dance Performance Female Group"Cherish (My Love)"[145]
Fans' Choice of the YearIllit
Song of the Year"Cherish (My Love)"
Melon Music Awards2024New Artist of the YearIllit[146]
Album of the YearSuper Real Me[147]
Best Group – FemaleIllit
Song of the Year"Magnetic"
2025Best Performance – FemaleIllit[148]
Berriz Global Fans' Choice[149]
Top 10 Artist[150]
MTV Europe Music Awards2024Best Asia Act[151]
Music Awards Japan2025Best K-pop Song in Japan"Magnetic"[152]
Best of Listeners' Choice: International Song
2026Best K-Pop Song in Japan"Almond Chocolate"[153]
International Song powered by Spotify
Seoul Music Awards2025Main Prize (Bonsang)Illit[154]
Best Group Award
Popularity Award[155]
K-Wave Special Award
K-pop World Choice – Group
TikTok Awards Korea2024Best Viral Song"Magnetic"[156]
TMElive International Music Awards2025Annual Overseas Popular Song[157]

Listicles

Name of publisher, year listed, name of listicle, and placement
PublisherYearListiclePlacementRef.
Forbes Korea2025K-Idol of the Year 3018th[158]
Teen Vogue202412 Girl Groups to Watch in 2024Placed[159]

References

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