Chiara Boni
Birth nameMaria Chiara Boni
Birth date27 August 1948 (age 78)
Birth placeFlorence, Italy
Occupationfashion designer
Spouse
  • Vittorio Maschietto (m. 9 April 1970)
  • Angelo Rovati (m. 2006; ended 2013)
Partner
Awards Knight of Labour

Chiara Boni (born 27 August 1948) is an Italian fashion designer and journalist.[1]

Early life

She was born in Florence to Antonio Boni and Maria Teresa Masetti Fedi. She graduated from a liceo linguistico.[2]

Career

In 1971 Boni opened her first clothing and accessories boutique You Tarzan Me Jane in Florence.[3][4] A member of the group UFO (Urban Future Organization), in 1973 her first magazine cover was for Domus.[2]

In 1975, she launched her first couture collection.[2] In 1985, following an agreement with the Gruppo Finanziario Tessile (Gft), she founded the company Chiara Boni Spa and launched her eponymous brand.[4][2][5] In 2008, she launched the collections "Chiara Boni Girl" and "La Petite Robe".[4]

Boni's neo-avantgarde style is characterized by the use of stretch or soft materials, notably spandex and organza.[2][3][5] She is known for her often provocative fashion shows In the 1990s she was one of the first stylists to organise a fashion show consisting of only transsexual models, and she brought pornstars Moana Pozzi and Éva Henger onto the catwalk.[6][7][8][9]

Beyond her fashion career, Boni hosted Il dilemma - Storia di famiglie allargate on Rai 3 and was a contestant in Ballando con le Stelle, the Italian version of Dancing with the Stars.[10][1] Between 2000 and 2005 she served as Regional Councillor for Image and Communication of Tuscany.[5][11]

Personal life

Chiara Boni married twice and has one son, Giacomo.[12]

References

  1. ^ "Chiara Boni - Regione Toscana" (in it-IT). www.regione.toscana.it. Archived 2025-03-27 at the Wayback Machine. Retrieved 2025-07-08.
  2. ^ Carloni, Maria Vittoria (1999). "Boni, Chiara". Dizionario della moda (in Italian). Vergani, Guido (ed.). Milan: Baldini & Castoldi. p. 90. ISBN 88-8089-585-0.
  3. ^ Rak, Michele (2003). La moda in Italia: il Novecento [Fashion in Italy: the twentieth century] (in Italian, en). Rome: Fototeca/Palombi. p. 152. ISBN 88-7621-405-4.
  4. ^ Crivelli, Giulia (27 September 2021). "Chiara Boni festeggia con ironia e ottimismo 50 anni di carriera nella moda" (in Italian). Il Sole 24 Ore. Retrieved 12 August 2023.
  5. ^ Asnaghi, Laura (9 December 2013). "Chiara Boni, l'eleganza del tubino "Così le donne si sentono belle"" (in Italian). La Repubblica. Retrieved 12 August 2023.
  6. ^ Sanchi, Enrico (27 September 2021). "50 anni Chiara Boni: collezione Primavera Estate 2022 Le Petite Robe" (in it-IT). Life&People Magazine. Retrieved 12 August 2023.
  7. ^ Dondoni, Luca (7 October 1995). "Eva, stella del porno sfila per Chiara Boni" (in Italian). La Stampa. p. 14.
  8. ^ Parmegiani, Elena (2023-09-21). "Chiara Boni: "Moana era qualcosa di più di una pornodiva"" (in it-IT). VelvetMag. Retrieved 2025-07-09.
  9. ^ Antonini, Laura (2024-04-07). "Chiara Boni: "Così ho portato in passerella Moana Pozzi e modelle trans. E il mio amore per Sgarbi..."" (in it-IT). Corriere della Sera. Retrieved 2025-07-09.
  10. ^ Dell'Arti, Giorgio & Parrini, Massimo (2008). "BONI Chiara". Catalogo dei viventi 2009: 7247 italiani notevoli con l'indice di tutti i nomi citati (in Italian). Venice: Marsilio. p. 267. ISBN 978-88-317-9599-9.
  11. ^ Gibellino, Fabio (31 October 2019). "La politica è di moda" (in Italian). MF Milano Finanza. Retrieved 12 August 2023.
  12. ^ Giordano, Lucio (27 September 2024). "Dio per me non esiste, ma mia suocera fece battezzare mio figlio di nascosto" (in Italian). Dipiù. No. 38. pp. 74–77.